Twenty-five years after The Tipping Point, Malcolm Gladwell returns with Revenge of the Tipping Point, a compelling exploration of how trends, ideas, and behaviors spread in an interconnected world. He investigates modern phenomena—crime surges, social movements, and viral trends—revealing how today’s tipping points are more powerful and complex than ever before.
Through captivating stories, Gladwell uncovers the unintended consequences of manipulating tipping points, whether in business, politics, or culture. Examining real-world events such as the explosion of bank robberies in 1980s Los Angeles, the spread of social engineering, and the role of data in shaping society, he presents a thought-provoking analysis of our influence on change.
Blending insightful storytelling with deep research, Revenge of the Tipping Point challenges us to rethink how we navigate the forces that shape our world.
Product details
- Publisher : Little, Brown (3 October 2024); Little, Brown
- Language : English
- Hardcover : 368 pages
- ISBN-10 : 0349147183
- ISBN-13 : 978-0349147185
About the author
Malcolm Gladwell has been a staff writer at The New Yorker since 1996. He is the author of The Tipping Point, Blink, Outliers, and What the Dog Saw. Prior to joining The New Yorker, he was a reporter at the Washington Post. Gladwell was born in England and grew up in rural Ontario. He now lives in New York.
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